Overview

Kiva is a home renovation web platform that simplifies the entire renovation process by guiding users through design, planning, and execution. It aims to bridge the gap between homeowners, contractors, and renovation services through a cohesive digital experience.

• Role: UX/UI Designer
• Duration: 6 weeks
• Tools: Figma, Illustrator, Webflow (Prototype)

Problem Statement

Home renovations are often overwhelming and confusing—clients struggle with coordination between contractors, unclear pricing, and a lack of creative support.

Kiva solves this by offering:

• A centralized platform to manage every step.
• Transparency in process and pricing.
• Tools and visual guides to support confident decision-making.

Objective

Design a responsive, visually engaging platform that:

• Helps users understand the renovation phases: Plan, Design, Build.
• Offers clear service options and process overviews.
• Highlights completed renovation projects to build trust.
• Encourages project inquiries and quotes.

Solution Highlights

1. Landing Page with Clear Value Proposition

The homepage establishes trust quickly with concise messaging: “Renovations Simplified.” Users immediately see the platform’s value with visuals and a CTA to get a quote.

2. Visual Step-by-Step Process

A three-step breakdown (Plan, Design, Build) educates users on what to expect. Each section is paired with visuals and concise copy to minimize cognitive load.

3. Quote Integration & Testimonial

A strong testimonial section paired with a prominent “Get your estimate” button encourages users to engage. Personalized messaging reinforces credibility and customer satisfaction.

4. Renovation Options

Users can explore renovation categories (Kitchen, Bathroom, Backyard, Basement) with cards highlighting project details and visuals, improving service discovery and engagement.

5. Showcase of Past Work

A dedicated gallery section displays transformation stories with before-after visuals, boosting user confidence in the platform's offerings.

Design Goals

• Make the process feel simple, modern, and doable.
• Create a layout that scales with content while maintaining a consistent aesthetic.
• Prioritize CTA visibility and user engagement.

Final Design